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What we do

Everything it takes to own the room

Todo lo que hace falta para dominar la sala

One production house across the full arc of a campaign, from the first concept to the last load-out. Eight capabilities, three disciplines, one team that has done it for Bacardi, Western Union and the Mexican Embassy.

Quick answer

FW Media offers eight capabilities across three disciplines: producing live events, amplifying brands, and representing talent. It produces concerts, festivals, fashion shows and brand activations; runs public relations, marketing activations and broadcast media; and books, manages and tours artists, ambassadors and models. One bicultural production house carries a campaign from concept to execution across Canada and Latin America, work already trusted by Bacardi, Western Union and the Mexican Embassy.

Capabilities

Eight ways we move a brand

We group the work into three disciplines. Most engagements pull from more than one, which is the point: a single partner who can produce the event, amplify it, and represent the talent on it.

Produce

The live work. Concept, build and run, from a single fashion show to a six-city festival series.

Amplify

The reach. PR, broadcast and brand activation that put the work in front of the right rooms.

Represent

The roster and the deals. Artists, ambassadors and the sponsorships that pay for the stage.

How we work

Concept to execution

Five stages, every engagement. The same discipline whether it is a one-night concert or a national broadcast campaign.

  1. 01

    Discovery & strategy

    We learn the brand, the audience and the number that defines success, then write the bicultural strategy to hit it.

  2. 02

    Concept & creative

    We design the moment: the show, the activation, the campaign, built for a Latin-Canadian audience, not translated for one.

  3. 03

    Production & logistics

    Talent, venue, crew, permits, vendors and budget. We run the whole machine so the brand only sees the result.

  4. 04

    Activation & amplification

    We put it live and we make it loud: PR, broadcast, social and on-the-ground activation across the markets that matter.

  5. 05

    Report & relationship

    Attendance, sell-through, sponsorship and earned media, measured and reported. Then we plan the next one.

Engagement

A senior partner, by selection

FW Media works contract to contract, by choice. After running events full-time for two decades, we now take on the productions we are the right house for, and give each one the founder-led attention it needs. If your project belongs in that room, the conversation starts the same way every great event does: with a brief.

Start a project

Tell us what you need to produce

Cuéntanos qué necesitas producir

Send the brief. We will tell you exactly how we would build it, what it costs, and what it will deliver.