
Latin Shots · Rogers TV
Canada
Four seasons of Latin Shots, a reality-magazine show with interviews and music clips, produced by FW Media and aired nationally on Rogers TV.
PR that reaches the room you actually need, built on relationships we have spent thirty years earning. Strategy per client, media tours, and access to Latin-community channels that a generic agency does not have.
FW Media's public relations builds PR strategies tailored to each client, long-lasting business relationships and media tours that put brands in front of the right rooms. Three decades of Latin-community media access in Canada, plus a Telemundo and Calle 8 presence in Miami, means coverage reaches the audience that actually converts, in English and Spanish, not a generic press blast.
PR strategy tailored to each client and each audience, in English and Spanish.
Media tours and placements across Latin-community press, radio and television.
Earned-media coverage in markets a generic blast cannot reach.
Long-term relationship management with media, partners and community.
Real productions, with real numbers. The work below is drawn from the same record that earned the trust of Bacardi, Western Union and the Mexican Embassy.

Canada
Four seasons of Latin Shots, a reality-magazine show with interviews and music clips, produced by FW Media and aired nationally on Rogers TV.

Miami · Spain · Cuba · International
ERI WHITE on a national tour plus a Miami media run with Calle 8 festival presence on Telemundo's main event, a Europe tour opening for Don Omar in Spain, and a Cuba tour with music-video recordings.

Toronto · Canada
Brand ambassadors plus a full TV campaign for Yorkgate Mall in Toronto, retail footfall driven through Latin-community media.
Send the brief. We will tell you exactly how we would build it, what it costs, and what it will deliver.